Better Boat Internal Tools
What this app does: Better Boat Internal Tools is a private reporting app built by Love & Pieces LLC, the company behind Better Boat (betterboat.com). It uses the Google Ads API to read advertising reports and Keyword Planner search volume for Better Boat's own Google Ads account.
Why it exists: The app helps Better Boat staff (1) track Google Ads spend, clicks and sales for Better Boat products, and (2) look up how many people search for terms like "boat seat" or "dock lines," so product page titles and descriptions on betterboat.com match real search language.
Who uses it: Love & Pieces LLC employees only. It is not offered to the public, does not collect data from shoppers, and does not access any Google account other than Better Boat's own.
Google data: See the Better Boat Internal Tools Privacy Policy for exactly what Google Ads data the app reads, how it is used and stored, and how to revoke access.
Contact: support@thebetterboat.com
Privacy Policy | Terms of Service
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